Colgate Active Salt: As In Asin
Part of the team that conceptualized and lauched Colgate Active Salt in the Philippine Market. We launched the product with the IMC "As in, Asin!" to make the product more relatable for the local market.
Part of the team that conceptualized and lauched Colgate Active Salt in the Philippine Market. We launched the product with the IMC "As in, Asin!" to make the product more relatable for the local market.
